Direct-Mail Orlando’s Most Affluent Homeowners

Advertise your business to 130,000 of Greater Orlando’s most high-income households every 2 months

Brands that we’ve worked with.

Why Lately Magazine?

Because we reach consumers who are ready to buy. Lately Magazine is a high-quality, solo-mailed magazine that is direct mailed to 130,000 Orlando-area homes bi-monthly. We only mail to homes with a combined income of $100,000 or more.

AFFLUENT HOMEOWNERS

Lately Magazine is directly mailed to 130,000 affluent homeowners in Metro Orlando, ensuring your advertisement reaches a specific and high-value audience. By focusing on affluent homeowners, your business can connect with potential customers who have significant purchasing power.

TARGETED MAILING

The mailing is divided into three separate zones, allowing advertisers to target specific areas relevant to their business. This targeted approach helps optimize marketing efforts and ensures that your ads are seen by the most relevant demographic. VIEW MAILING MAP.

HIGH-QUALITY

The magazine features full-color, glossy pages, providing a premium platform for your advertisements. High-quality visuals and professional presentation can enhance the perception of your brand and attract more attention from readers.

130,000 HOMES BI-MONTHLY

Lately Magazine’s distribution strategy splits the mailing in half, ensuring that 65,000 homes receive the magazine each month. This consistent exposure helps maintain a regular presence in the community, keeping your brand top-of-mind for potential customers. VIEW OUR MAILING DATES

CONTENT-DRIVEN

The inclusion of relevant and interesting local content encourages readers to hold onto the magazine longer. This extended shelf life means your advertisements have a longer period to make an impression, increasing the likelihood of generating leads and sales over time.

FOR LOCALS BY LOCALS

With its mix of local content and stories, Lately Magazine is designed to retain readership and increase engagement. An engaged audience is more likely to notice and remember your advertisements, increasing the effectiveness of your marketing efforts.

Lately Magazine Info Links

Lately Magazine Info Links

Who advertises in Lately Magazine?

Is Lately Magazine a good fit for your business? Here are the most common industries that rely on us to help expand their reach and grow their customer base.

Home Pros

Landscapers

Restaurants

Auto Repair

Retail

Medical

How does advertising with Lately Magazine work?

Advertising with Lately Magazine is straightforward and highly effective, thanks to our targeted distribution and high-quality presentation. Our direct-mail strategy ensures your ads reach affluent homeowners, maximizing your marketing impact with minimal effort.

CHOOSE YOUR MAILING ZONES

Select from three distinct zones: North, East, and Southwest. Target the areas most relevant to your business for optimal reach.

CHOOSE AD PLACEMENT AND SIZE

Decide on the placement and size of your ad. Options include full page, front cover, back cover, half page, and quarter page.

WE CREATE YOUR AD

Collaborate with our team to design a beautifully crafted, high-converting ad that drives results and captures attention.

TRACK YOUR RESULTS WITH CALL TRACKING

Utilize our call tracking feature to monitor the number of phone calls generated by your ad, providing clear insights into its effectiveness.

Why do Lately Magazine advertisers love us so much?

BECAUSE…

85%

CUSTOMER RENEWAL RATE

25

YEARS IN BUSINESS

1000’s

YEARLY LEADS GENERATED

1000’s

MONTHLY WEB VISITS

<2¢

PER HOME MAILED

85%

CUSTOMER RENEWAL RATE

25

YEARS IN BUSINESS

1000’s

YEARLY LEADS GENERATED

1000’s

MONTHLY WEB VISITS

<2¢

PER HOME MAILED

Read the latest articles from Lately Magazine.

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